What we do
Why Lost in Samsara
Samsara is a Sanskrit word referring to the "cycle of aimless wandering and mundane existence" we often find ourselves in. We get so caught up in our daily routines that we become blind to the harm they inherently cause. “Lost in Samsara” refers to this metaphorical blindness and it does all is possible to offer a way to jump off the hamster wheel and help empower the people who make the products we buy while preserving the environment we all live in.